Make an appointment to view FW24 & SS25 collections

A Fashion Powerhouse

Malena Group: A Fashion Leader with 20 Seasons of Success. Based in the heart of the fashion city complex, our dedicated team has been awarded Best International Growth by Freddy Global for three consecutive seasons. With annual sales figures exceeding €2 million, our talented duo of Malindi and Elena have been nominated for the prestigious Drapers 30 under 30 initiative.

elena and malindi demery, malena group co founders

Get to know us

Entrepreneurial sisters Malindi (32) and Elena (29) from Dublin founded their own fashion and consumer goods distribution and marketing business that has brought brands like Freddy Jeans, Dr Denim and PureBorn bamboo diapers to the Irish, UK and Spanish markets.

Meet the team

Connecting with the Fashion World Through Social Media

Pioneers of the Online Shopping Experience. Our online platforms, Freddy.ie, Freddyclothing.co.uk, Drdenim.ie, Wearemalena.com, Malenashirts.com, and Malenadestinations.com have garnered huge traction since their inception, providing a user-centered experience for both avid and new online shoppers. Our strong social media presence across platforms such as Facebook, Instagram, and Tiktok, helps promote and explain our brand identities, making shopping with us an easy and enjoyable experience. Don't miss out on the latest fashion trends and join us on our digital journey today.

Read more